Tuesday, 24 February 2009

Monday 1st December- 27th January 2009

Monday 1st - Friday 12th December

This week I did some research for my article that would appear on my double page spread. I originally decided to produce an article about how discos are no longer as popular and how gigs have replaced them. However I decided that the content of the article didn’t match the genre of my magazine so I decided to write a biography on ‘The Script’ with quotes from fans about either their album or a review of one of their gigs.
I used The Script’s official website and their Myspace page to gather my research. On their Myspace page I requested for fans to give their opinions on the band in general, their gigs and a review of their album. Here is the response I received;

Club Academy Manchester. The perfect setting. The perfect venue. For a perfect band. THE SCRIPT :)
As 200 eager fans filtered through the doors into the club, excitement rang throughout the air. The anticipation was immense; you could feel the expectation as the clock ran down. But how could a three-piece from Dublin cause such a stir?
Take a trip back 6 months previous. The Hoosiers are playing at Manchester Academy 1. Their support, the unknown Irish trio, take to the stage, opening with We Cry, and immediately capturing the hearts of every girl in there that night.
We had The Script Bug!
Back to the Club. The night was young, the fans were buzzing with excitement, hoping that the boys played their favourite.
All of a sudden, the lights dimmed and three silhouetted figures slipped onto the stage. Deafening screams rang throughout the tiny venue, and immediately, Glen drummed his way through Before The Worst's intro, sending the hoard of fans into deliria. Danny steps out of the shadows, and his husky voice won us over yet again. Their debut single, We Cry followed, accompanied with the voices of the 200 fans there, leaving Danny in disbelief. Genuinely humble guys, they even had the time to chat with fans from the stage. After playing a few of the favourites, the boys launched into a song that was totally unexpected, but did nothing to disappoint by any means. A cover of Heroes by David Bowie- Danny's improvisation and its catchy revamp left the fans in absolute raptures.
Beautifully composed, yet clearly shocked by the support, Danny and co thanked the devoted fans as they left the stage, but not before leaving an imprint of an unforgettable gig in each of the fan's minds with an encore of We Cry and The Man Who Can't Be Moved.
An unbelievable, unforgettable night, and the best gig I have ever been to!

Noz, 17 Manchester.

I knew by the first track, that this band was like no other, very unique, yet a mixture between maroon five and Timberland. The up-beat tempo His lyrical frameworks explore many problems faced with today’s society and love, fitting them around the music frame was proven difficult but The script have proven the task was easy for them as they have sold millions of albums already. The Dublin trio have portrayed that mixing urban, lyrical and R n’ B can be very pleasing to an audience. I particularly liked the song ‘Rusty Halo’ as the song writer contrasts in tone and tempo, it starts of slow and suddenly becomes an upbeat chorus stuck in your head for the rest of the day. Danny, the main singer has an incredible voice as shown in the album, his vocal range is something unique and gives the band the extra amazement. There’s not song I’d skip, they’re all great and unique in different ways which makes them stand out. There first major hit album is a great success in my eyes.

Lauren, 16 Wallasey

I then used my research and the fan reviews to write my article.

http://www.thescriptmusic.com/
www.myspace.com/thescript


Monday 15th – Friday 19th December

I started producing sketches for my magazine cover, contents and double page spread. I also planned the photographs that I would need to take. This involved creating the Mise-en-scene, thinking about the location I would take my photograph, the props I would need, the different camera angles and how I would manipulate my photos on Photoshop to produce the final image that would appear in my magazine.

Monday 5th – Friday 9th January

Today I started to produce my magazine front cover. I created the layout for my cover and then imported my main image that I had taken during the holidays. Out of the several different shots I had taken, I chose this particular image because it was the most striking and it was of better quality. My model uses direct address and creates a cool and stylish attitude.
Here are the photos:


























































the last photo is my main image on the front cover of my magazine. I did not manipulate my main image I only resized it to fit the page. A lot of thought went into the location, costume, hair, makeup and stance of the model to create an impression of the magazine rather than manipulation.
I then made my title ‘Strum’ and placed it in the top left hand corner to follow the codes and conventions.

Monday 12th- 23rd January

I added the coverlines to my front cover to entice the reader, the barcode, the date and the positioning statement.
Then I produced my contents page on Quark Xpress. I created a 3 column layout and then started arranging my pictures into two of the columns. I created my images that I was going to use over the Christmas holidays.


I created this image to go on the front cover of my magazine. In order to do this I took an individual photo of each of the chimneys and rooftops, I then used the lasso tool to cut out my image so that it could be placed on the background. I created the background using the gradient tool; I used different shades of orange to represent a sunset like on the scripts single cover for ‘We Cry’. My intentions for creating this image was to recreate the iconic symbols for the script (rainbows and an industrial working class landscape) that appear on their CD covers and would therefore be recognisable by the fans, however after creating this image I decided that I would not use it because I needed one striking image to capture the attention of my target audience. On this image there was too much to look at and it doesn’t look as professional as my other images.



I therefore adapted my original idea of recreating the scripts album cover for my contents page; however I created a strong bold image. I manipulated the photograph of the hand by cutting it out using the lasso tool, I then experimented with ‘Filter’ and using different effects to see which one would make the hand look; worn, dirty and stereotypically working class. I finally decided to use Charcoal to create shadows and to contrast with the bright colours of the rainbow. I did a similar thing with the rose but I rotated it and used the rough pastel effect to make it look less blunt and more delicate and smooth. I then duplicated the hand layer and used the eraser tool to erase part of the hand and thereby make the rose appear like its resting on the hand. The rainbow was created using the line tool and paint bucket and then I used a number of effects to blend the colours into one another.









The other photos on my contents page were resized, cropped and arranged appropriately on the layout.



















































After I was happy with the layout I then added a blue border at the same to link to colour scheme of the front cover to the contents page. I added the heading ‘Contents’ to indicate to the reader what it is and then I listed my content under the headings; ‘On the cover’, ‘Regular features’ and ‘Highlights’. I went through my content and made all of the band/artist names in bold so that the reader could find their favourite artists efficiently. Then I added a page number, website address and added page numbers onto my images to link them with the articles.
Once I had completed my contents page I moved on to my double page spread. First I inserted the image onto the first page of the double page spread.
The image I used on my double page spread has not been edited, but it has been resized to fit on one page of the double page spread. I was not sure about whether this image would be suitable for my double page spread because the quality of the image is not as good as the photos I have taken using my DSLR camera. However the lighting looks very effective as it highlights the artist’s facial features and emphasises the emotion and stage presence.













Next I added the headline and colour coded it so that it matched the lighting on the photograph and I also made sure it stretched across both pages to link them. Then I wrote my introduction and placed it directly under the Header. After that I inserted my article, made a drop capital and adjusted the paragraphs so that they would fit perfectly on the page. I put quotes from the fans responses onto the image and in the article to break up the next. Finally I added the website address, page number and by-line.

After I had completed my work and got feedback from my teacher I continued to make adjustments to my magazine so that it followed the codes and conventions, appealed to my target audience and looked professional.

Monday 26th January

Today I produced an audience feedback questionnaire so that my intended target audience could review my magazine and I could see whether my finished product would be a success. This questionnaire will also help me to evaluate my work by recognising the strengths and weaknesses of my production.

Audience Feedback Questionnaire

If you saw this magazine would you want to buy it? (please circle)

Yes No

Why?




How does it appeal to you? e.g. the main image, the bands included, the colour scheme etc.




What improvements could be made?




Any other comments?




Thank you for your time.


Tuesday 27th January

I started my evaluation. We made a note of the questions we would need to cover in our evaluation and we discussed what things we would include for each answer. I then started my evaluation on Microsoft PowerPoint by annotating the choices I had made for my front cover with justifications.

Friday 21st November 2008

Today we looked at an example of a publication plan and then we were told to produce our own at home. The publication plan will give me a guideline of how I will produce my magazine from what font I will use, the font size and the content. This is what I produced.


*****publication plan****

Monday 17th- 20th November

Today I tallied up the results of my questionnaire so that I could then produce graphs and charts in Microsoft Excel which would show me the popular trends. Therefore this would help me to make the right decisions about: the content, price and frequency of publication in my magazine.
Once I had produced my graphs in Excel I moved them onto my PowerPoint document and wrote conclusions for each one stating what the graph shows and how it will affect my decision about the choices I will make regarding my music magazine.

Wednesday 12th- 14th November 2008

I continued with my PowerPoint, by adding a summary slide of the content in each magazine and I also included a list of codes and conventions for; a front cover, a contents page and a double page spread, that was adapted for my genre of music magazine.

Thursday 6th- 11th November 2008

· Continued to research different magazines for my PowerPoint presentation.
· We had a class discussion about the audience research task. We decided that the best way to record our research was to produce a questionnaire and give it to members of our target audience to complete. We also decided that we would need open and closed questions to get a good response.
I produced 20 copies of my questionnaire for people to fill in. This is what I produced.

Questionnaire

I have produced this questionnaire to help me with my AS Media Coursework; I would appreciate it if you would take the time to complete it.

1. Are you…

Male? □ Female? □

2. How old are you?

15-18 □ 19-22 □ 23-25 □

3. Who is your favourite band/artist?


4. What words do you associate with ‘Indie’?



5. How often no you buy music magazines? (Please circle)

Weekly Fortnightly Monthly Never

Other (please specify)



6. How much would you pay for a magazine?

£0-£1 □ £1-£2 □ £2- £3 □ £3-£4 □

7. What is your favourite colour?


8. On a scale of 1 to 5, where 1 is the most important and 5 is the least important, how would you rate the following aspects of a music magazine? (please circle)

Interviews 1 2 3 4 5

Reviews (gigs, albums) 1 2 3 4 5

Posters 1 2 3 4 5

News articles 1 2 3 4 5

About award ceremonies 1 2 3 4 5


Thank you for your time.

Wednesday 5th November 2008

In this lesson I wrote up the codes and conventions of a double page spread. This is what I produced:
· The layout is dominated by one main picture, which is usually on the left side, because if it was on the right people might mistake it for an advert.
· Image- usually a whole page, can bleed from one page to the other, or can take up the whole of the double page spread. They have a creative use of framing, the lighting is carefully considered, the facial expressions convey an image for the artist, and direct address is usually used.
· Headlines- are in the largest font, don’t tell you anything about the story- they are more creative and intrigue the reader. The font is often only used for the Headline.
· Standfirst- is directly below the headline and sometimes includes the by-line. It tells the reader what the article is about and it works alongside the headline.
· Drop capital- signals where to start reading. Other techniques that also indicate this would be capitals for the first two words/ line/ few words and the use of colour.
· First paragraph- is usually has a slightly larger type size, may use bold type.
· Quotes- are extracted from the article. They are usually interesting, sensational, provocative quotes that attract the reader. The quotes are placed on the pictures or inset into the article to break up the text and to make it look more inviting to read.
· Pictures, panels of text and tables can also be used to break up the text.
· Simple colour schemes are used.
· Plugs are used at the end of the article.
· Page numbers and the name of the magazine are usually in one of the bottom corners.
· Straplines are used at the top of the page.
· Article is often in 11 or 12 pt font.
· Bold font is used in question and answer articles to separate the two.
· The articles are creatively written, showing the personality of the journalist, with their opinions. They can sometimes be subjectively bias because they are from the writer’s point of view. The articles also incorporate different styles of writing.
· Reported speech is used as well as quotes.
I then adjusted these to fit with my genre of magazine and then I added them to my Powerpoint.

Tuesday 4th November 2008

In today’s lesson we learnt about Typography.
There are two types of Typography: Serif (T) and Sans Serif (T).
Serif has a formal old fashioned style and is often used in magazines for classical music and housekeeping which stereotypically are for an older audience.
Sans Serif has a modern and youthful style. It is often used on magazines such as ‘Kerrang’ and ‘Q magazine’. However virtually all magazines use Sans Serif because it is modern.
The Typography links to the genre of music in some way, e.g. dance music use an individual font to represent how the genre is unique.
This helped us to justify why we had chosen a particular font and to give us a better understanding of the techniques that other magazines use.

Monday 3rd November 2008

Today we started our PowerPoint research on magazines that are the same genre or are similar to our own. We researched what their; price, frequency of publication, issue size, regular content and feature articles was so that we could make decisions for our magazines that would rival the competing magazines.
I used the following websites to help research magazines and the companies that produce and distribute them.
www.qthemusic.com
www.bauermedia.co.uk
www.ipcmedia.com
www.kerrang.com
www.nme.com

Friday 10th- 24th October 2008

Friday 10th- 13th October

I designed my front cover and contents pages and came up with the mise-en-scene of all of the pictures and layout that would relate to each article.
Then I went round school taking pictures to use on the front cover and contents pages of my magazine, here are the pictures I produced, before I cropped, resized or reduced the opacity on them.


Tuesday 14th October

Our teacher introduced us to the programme Quark Xpress. Quark Xpress is predominantly used for desk top publishing by magazine companies because it is quick and easy to use which helps them to meet their tight deadlines.
Our teacher showed us some of the main tools that will help to produce our contents pages, we then experimented using all the tools so that we became familiar with the software, before we began producing our final products.

Wednesday 15th October

Today I uploaded my main image onto the computer. I then used Adobe Photoshop to cut around my main image for my front cover using the lasso tool because I was unhappy with the backdrop behind my subject.

Thursday 16th October

I worked on the layout for my front cover today by adding the title of the magazine, the cover lines, the price sticker and the bar code. I followed the list of codes and conventions that I had made previously in another lesson to help me.

Friday 17th October

I made adjustments to my front cover because the colour scheme didn’t make it stand out and I didn’t have enough cover lines so it made the front cover look bare. I improved it by adding more cover lines and I used one of my images which linked with the main image as the background, but I changed the opacity so that it was slightly transparent and didn’t draw attention away from my main image and the coverlines. After that I began working on my contents page.

Monday 20th October

I made my contents page look more attractive by changing the fonts so that the key words were bigger and bolder and I also added page numbers to link the images to the content.

Tuesday 21st October


Today I made the final touches to my front cover and contents pages for the preliminary exercise. I also started my evaluation.
Here are the finished products.




Thursday 23rd October

Today we discussed the connotations of each colour.
We made a list of what each colour meant to us, here is what we came up with:
Red: - anger, passion, love, lust, danger, stop, heat, fire, violence, blood, heart, roses, hell, the devil, murder.
Blue: - calm, sad, peaceful, cold, sea, sky, ice, ink, tranquillity, tears, water, depression.
Green: - nature, go, fresh, mint, land, summer, grass, illness, infection, countryside, recycling, environment, healthy, envy.
White: - pure, virginity, marriage, clinical, clean, snow, Heaven, peace, sterile, emptiness, cold, angels, light, death.
Black: - death, Halloween, Emo music, Mosher, bats, metal music, dark, depressed, evil, Goth, spiders, storm, funeral, stress, alone, seductive, sexy, mourning, grief.
We found that there were contradictions within each group for example red can signify violence and murder but it also has connotations of love and passion. This is because a colour takes on a particular meaning which depends on the context in which it is used and colours also mean different things in each culture. For example in our culture the colour green when used on a media product symbolises to us that the product is eco-friendly or it has something to do with the environment, recycling or being healthy.
This research was to help us when making choices for the colour schemes and to justify why we have used each colour.
Also in this lesson we looked at symbols and what they could represent.

Friday 24th October

The main theme of today’s lesson was the word ‘signify’ which linked back with the work from yesterday’s lesson.
We learnt about Ferdinand De Saussure the Swiss linguist who was the founder of the semiotic theory. His theory stated that sign= signifier + signified whereby the ‘signifier’ is the physical appearance of the sign for example; a cross is two lines that intersect one another and the ‘signified’ is the mental concept behind it, in this case the cross means wrong or kiss.
Our teacher then asked us to draw a tree in 5 seconds. Most of us came up with the same simple image which shows that we had a shared frame of reference and helped us to understand Ferdinand’s concept.
Also in this lesson we made a list of the code and conventions for a music magazine using our previous codes and conventions lists that we had made but adapting them specifically for the music magazine.

Codes and Conventions for a Music Magazine

- One image on the contents page is larger than the rest (main image)
- Use a 3/4/2 column layout
- Content- review of the year, gigs, about the bands, genre of music
- Pictures are different/ specific for each genre of music.
- Indie genre usually uses soft primary colours that are subtle rather than bright and in your face. The font is often black and white and in bold to make it stand out.
- Keywords- (bands/ artist) are in bold/larger/ in capitals to make it stand out.
- Black and white are usually the main colours with others depending on which genre
- The date (month and year) are above or by the contents heading.

We made this so that we would know what to include on our music magazine front cover and contents pages so that it would look realistic and follow the codes and conventions of a music magazine.

Wednesday 8th- 9th October 2008

Today each group in the class showed their range of camera angles that they had produced with the relevant caption and then we discussed whether the picture actually met the requirements such as ‘a high angle, long shot’.
Then we started the first few tasks of the preliminary exercise. I noted down words that I associate with school to help me come up with a title for my magazine. I am yet to decide which one to use, but so far I have come up with ‘Pen to Paper’, ‘Pen Tapper’, ‘Tasking’ and ‘Sticker’.
On Thursday I decided that I would call my magazine ‘School Colours’ and I also decided on the articles that would feature on my contents page.